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CSU Social Media Policy

October 24, 2011

CSU recognizes the need for a strong presence in the social media realm. The University encourages colleges, departments, programs, groups, and entities to join the social media age and create social media accounts to build enriching relationships.

CSU social media iconWith millions of people using and connecting via social media, it’s become a prevalent communication tool for institutions. Does your department, program, or unit use a social media account like Facebook and Twitter? Or, is your unit considering creating one?

Colorado State has a social media policy and application process in place to ensure that any and all interactions on behalf of CSU represent the University’s best interests. All social media accounts affiliated with a CSU unit are required to adhere to the policy and must be registered with the CSU Social Media Directory.

The social media policy only applies to social media accounts that represent CSU entities and does not apply to personal accounts.

Social Media @ CSU

Visit the social media website for everything you need to know about how to use social media at CSU.

Social Media Policy

The policy is intended to properly portray, promote and protect the institution and its entities and includes suggestions on how to protect personal and professional reputations while using social media.

Highlights include:

  • Officially-recognized CSU social media accounts must be reviewed and approved through an application process.
  • Each social media account will have responsible administrators assigned.
  • Each officially-approved account must include a disclaimer statement, in the prescribed form, regarding content and opinions contained on the site.
  • Inappropriate, offensive, injurious and illegal content may be removed by CSU employees identified as account administrators or at the direction of the Social Media Policy Staff.
  • Best practices for social media accounts should be considered.

Read the full policy here.

CSU Social Media Directory

A component of complying with the Social Media Policy is registering your entity’s (not your personal) social media accounts – Facebook fan pages, Twitter accounts, YouTube channels, Flickr photostreams and LinkedIn groups – with the CSU Social Media Directory.

You can do that by simply filling out this short online form. It is important to note that social media accounts in the directory are managed by individual departments.

Take a look at CSU’s Social Media Directory and register your account.  

Best practices

The social media website offers resources for the campus community to develop social media strategies for their respective units. Beyond general best practices, the site offers tips for using Facebook, Twitter, Flickr, LinkedIn and YouTube.
There are several considerations when posting potentially copyrighted material on your social media accounts. Learn more by reading Copyright 101.

Have questions?

Contact Natalie McCatty at Natalie.McCatty@colostate.edu or (970) 491-4179 or Kimberly Sorensen at Kimberly.Sorensen@colostate.edu or (970) 491-0757.