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College of Business hosts Peter Swinburn, president and CEO of Molson Coors Oct. 1

September 28, 2009

Peter Swinburn, president and chief executive officer of Molson Coors, will speak at 2 p.m. Oct. 1 at Colorado State University's Lory Student Center Theatre. The lecture is sponsored by CSU's College of Business.

Peter Swinburn, president and chief executive officer of Molson Coors.

Harnessing power of employees

Swinburn will discuss “The Power of One - Engaging a Global Workforce.” He’ll discuss how Molson Coors is harnessing the power of its employees by focusing the organization on a single galvanizing idea while at the same time fostering an open and interactive culture to help achieve the company's goals.

Swinburn has been in the global beer industry for more than 34 years with an expertise in international market expansion, successfully establishing a worldwide presence for Molson Coors by growing brands and introducing Coors Light into several emerging markets, including Mexico and Asia.

Global, emerging markets

Prior to his current role, Swinburn served as president and CEO of Coors Brewing Company, former U.S. subsidiary of Molson Coors Brewing Company. From 2005 to 2007, he was CEO of Coors Brewers Limited, the U.K. arm of Molson Coors, based in Burton-on-Trent, England. During this period, he was responsible for all of the company's business in the UK, Europe and Asia.

Prior to the Molson and Coors merger in 2005, Swinburn served as the president of Coors Brewing Worldwide, based in Golden, where he was responsible for international sales and operations. He also spearheaded the company's focus on global marketing opportunities and development of emerging markets. He served as chairman of Tradeteam, a logistics company jointly owned by Coors Brewers and DHL, and a director of Grolsch UK, a joint venture between Coors Brewers and Grolsch.

Swinburn has been a board member of the British Beer and Pub Association and industry chairman of The Portman Group, a U.K. trade organization promoting alcohol responsibility.

RSVP requested

Swinburn’s lecture is free and open to the public. To attend, RSVP online.
Those attending the event are invited to a reception immediately following in the Lory Student Center Theatre foyer and Sculpture Garden.

Contact: Karine Cowles
Phone: (970) 491-2398